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Mr Srinivas is a Co-founder and Director at Master Mentors Advisory Pvt Ltd, a Premier Consulting Organisation. He has 20 years post educational experience in leading Indian and MNC organisations.

Sunday 3 June 2012

SOARING ORGANISATIONS SELDOM STOP…



If you really want to succeed, you’ll have to go for it every day like I do.’ Donald Trump.
                                                                   
Successful Organisations are like juggernauts moving from one success to another without halting to savour their success over long breaks. They continuously raise the bar for themselves and their teams to go for higher and higher performance objectives leading to better performance every day.
As they relentlessly, fiercely perform at the highest level going after one target after another, they churn out stupendous work with inspiring results, again and again, never stopping on their tracks. 
This is because of the passion to achieve the long term vision of the organisation which has been internalised and bought into, never lets them take a wink and and loose sight of their goals.
One of the biggest & most inspiring success stories of recent times in India has been the growth of Nokia Mobile phones in India through its Sales and Distribution Partner, HCL Infosystems, the leading hardware and system integration services company in India.
Under the dynamic leadership of its Chairman, HCL Info, grew the sales of its telecom business from under Rs 1000 crores per annum to over Rs 10000 crores per annum in a matter 4 years. While the organisation had very good support from the Principal, M/s Nokia, a global leader in mobile phones, the real indicator of the success was the fact that, while globally Nokia Mobile phones was enjoying 40% market share, Indian subsidiary reached a market share of over 80% virtually annihilating the competition.
How was this achieved?
HCL infosystems organised a competent sales team through careful selection procedure under an efficient leadership team. Relationships with Nokia, were managed superbly and the two organisations planned for a soaring growth through a series of marketing and sales  strategies.
While HCL infosystems was fired up with the vision of becoming an undisputed leader in the telecom, hardware and system integration business, the teams were set aggressive performance objectives and were persistently challenged with constructive competition among the regional teams at the same time they were motivated to go for aggressive collective goals in line with the spirit of the organisations.
Setting Targets to operate out of the comfort zone
                                             
HCL Info, being an aggressive sales organisations realises that the best results are achieved when the teams operate out of their comfort zones.
When competent teams are inspired with a goal and challenged to achieve aggressive targets  and constructive competition among the teams, magic happens.
                                                 
Reward performance:
HCL Info understood the importance of motivating the sales teams for achieving the aggressive performance objectives through innovative collective  and indivifual  reward systems designed to extract excellence with all the members of the organisation stretching the limits of excellence.
                                              
While month after month the teams achieved bigger and bigger successes which looked seemingly impossible when they were set, the celebrations were chaired by the top management and rewarded with not only money, but also honours, mementoes, parties, individual and team recognitions. 
         
             
                                                        Team and Individual rewards

                                             
                                            
                                                                 Team celebrations  

While the celebrations never halted the organisations, they were followed by the charged up teams going back to the fied with renewed vigor to keep up the momentum and stretch themselves to achieve the overall goal of the organisation.
                                   
In the words of the inspiring chairman, ‘The team should celebrate the success by closing their eyes for a few minutes, savouring the fruits of the success and move on towards the next goals.’ Stopping for too much of a time, pondering too much and resting on past laurels will develop complacency in the  organisation and it requires more effort to gather back the momentum lost.



“Celebrate what you've accomplished, but raise the bar a little higher each time you succeed.” Mia Hmm


Just as the Earth never stops rotating around itself and revolving around the sun,
                                               
And the Banyan tree never stops growing
                                                           
Soaring organisations never stop their march, setting higher and higher goal & reinventing themselves to remain contemporary, ever relevant and forever growing..
In a matter of 2 years from June 2004- December May 2006, HCL Infosystems grew rapidly from around 6 lakh units per month to over 25 lakh units per month and became an undisputed leader in the Indian cellular market with over 75% share in quantity terms, far higher than the 35% share it enjoyed globally..

'Success is never the never a stop and failure is never final".. Master Mentors..
There are any number of cases in front of our eyes, where organisations have continuously reinvented themselves to become bigger and bigger by becoming an indispensible part of the lives of their consumers. Microsoft, Apple, Unilever, Procter  & Gamble, Cococola, Pepsi  Mc Donald are some such companies which have tirelessly and relentlessly reinvented themselves and applied themselves to the cause of creating value to their consumers and stake holders thus becoming evergreen corporations in the process.. History is also replete with exampled of those where success has been ephemeral and they have fallen by the way side unable to build on their successes and go from strength to strength..
Tirelessly working towards the goal by continuously  reliving the passion with which one starts is the hallmark of soaring organisations.





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